Case Study: CustomLids.com boosts sales and user experience with Arctic Grey’s Shopify customizer redesign

CustomLids.com boosts sales 88% in 6 months with Arctic Grey

CustomLids.com, a custom headwear and apparel retailer, faced challenges with an outdated website and a limited hat customizer tool that lacked key user features. They partnered with Arctic Grey for a Shopify 2.0 custom theme development and custom app development project to overhaul the digital experience with a mobile-first approach.

Arctic Grey redesigned the site with a custom UX-optimized theme and built an enhanced customizer application. The solution included features like saving designs for a year, using templates, realistic previews, and an improved account portal. This led to an 88% increase in sales over six months, with traffic up 182% and a 154% increase in returning customers, alongside significant improvements in user experience and site speed.

CustomLids.com