Case Study: Conway Shield improves engagement and cart additions with Arctic Grey's Shopify migration

Conway Shield boosts engagement time 30% with Arctic Grey

Conway Shield, a leading provider of custom firefighter shields, faced significant challenges with its aging Magento platform. The system struggled with complex product customizations, inefficient order processing, and a disjointed data flow into their Acumatica ERP. They partnered with Arctic Grey to migrate to Shopify and build a sophisticated "Shield Builder" to create a seamless, automated workflow from customer order to manufacturing.

Arctic Grey successfully migrated Conway Shield to Shopify Plus and implemented a powerful Kickflip-based product configurator alongside a robust integration with Acumatica. The solution solved critical data mapping issues and dramatically improved the user experience. These improvements led to a 30% increase in customer engagement time and a 171% boost in items added to cart, resulting in greater operational accuracy and a stronger foundation for future growth.

Conway Shield