Case Study: Comprehensive Advanced Life Support achieves a clearer brand and more effective website with ArcStone

A ArcStone Case Study

Preview of the Comprehensive Advanced Life Support Case Study

Comprehensive Advanced Life Support launches a new brand, identity, and WordPress website with ArcStone in 2018

Comprehensive Advanced Life Support (CALS Program) needed to overhaul its confusing website and outdated brand identity. Their previous site had poor navigation that prevented users from finding information, and their rustic visual style did not properly represent their mission of providing essential medical education to rural healthcare providers. They partnered with digital agency ArcStone to address these challenges.

ArcStone developed a comprehensive new logo that creatively incorporated symbols for rural environments, medicine, and education. They then rebuilt the website on WordPress using the Divi theme, focusing on organizing content and creating key templates for courses and registration. The solution from ArcStone successfully gave CALS Program a brand and website that better exemplifies their important global work.


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