Case Study: Roto-Rooter achieves 22% higher conversions and 30% sales growth with Architech

Roto-Rooter boosts conversions 22% with Architech

Roto-Rooter faced significant challenges with its monolithic customer-facing platform, which had slow page load times impacting conversions and a 24-hour deployment cycle that prevented agile upgrades. This inflexible system limited scalability and hindered the company's ability to improve the customer experience. Partnering with Architech, they sought to modernize their architecture for better performance and agility.

Architech redesigned the platform into a scalable microservices architecture using Azure Kubernetes Service, Docker, and a new CI/CD pipeline. This reduced deployment time from 24 hours to just over 2 minutes and improved page load speed by 54%. The solution delivered a 22% increase in web conversions and a 30% year-over-year sales growth for Roto-Rooter, while also enabling the site to handle a 94% traffic surge without any degradation.

Roto-Rooter