Archer Education
8 Case Studies
A Archer Education Case Study
Notre Dame de Namur University faced the challenge of generating positive public relations as it transitioned to a graduate-only institution while celebrating the 100th anniversary of its Belmont campus. The university partnered with the vendor Archer Education to leverage these milestones and communicate its growth and future direction to key audiences through strategic media engagement.
Archer Education implemented a PR campaign that pitched stories to local, national, and higher education media, utilizing thought leadership and offering access to key stakeholders like the university president. Their efforts, focused around the anniversary event, secured significant media placements in industry and community outlets. The results included multiple pieces of coverage, social shares, and substantial estimated online readership, successfully highlighting NDNU's role and future.