Case Study: Augusta University Online achieves enrollment growth with Archer Education

Augusta University Online grows enrollments 46.32% with Archer Education

Augusta University Online faced the challenge of increasing enrollment for its online programs in a competitive market and needed to centralize its online operations to streamline marketing, admissions, and student support. They partnered with Archer Education for strategic and operational support tailored to adult and online learners.

Archer Education implemented a data-driven marketing approach using digital PR, SEO, paid search, and social advertising, along with expanding program offerings based on market demand. This solution led to a 46.32% increase in enrollments over four terms, a 20% decrease in cost per lead, and significant brand lift for Augusta University Online.

Augusta University Online