Case Study: Quantum Metric doubles demo conversions with Arcade

Quantum Metric doubles demo conversion with Arcade

Quantum Metric, a leader in experience and product analytics, faced the challenge of standing out in a crowded market and engaging a new generation of skeptical, information-forward buyers who preferred to research on their own. Their existing solutions, like sandboxes and videos, were either difficult to maintain or failed to resonate. They needed a faster, easier way for prospects to experience their platform's unique value and turned to Arcade for an interactive demo solution.

Using Arcade, Quantum Metric created a complete product tour library that empowered non-technical teams to quickly build compelling, interactive demos. This solution allowed them to showcase their product earlier in the buyer's journey. The results were significant: Arcade helped double the conversion rate over their primary "Get a Demo" page, generated 5x more engagement than video content, and was 10x faster to create.

Quantum Metric