Case Study: La Tercera achieves faster performance and digital subscription growth with Arc XP

A Arc XP Case Study

Preview of the La Tercera Case Study

La Tercera boosts site traffic 52% with Arc XP

La Tercera, a major media company in Chilé with a flagship publication of the same name, faced challenges with its aging, self-hosted WordPress infrastructure. The platform caused poor site performance, reliability issues, and complicated content workflows, hindering its digital growth. Seeking a partner to modernize its operations, the company chose to replatform with Arc XP.

Arc XP implemented its end-to-end digital experience platform, including Arc XP Content and Arc XP Subscriptions. The solution streamlined editorial processes, enabled seamless remote work, and provided flexible paywall tools. The results were significant: a 75% faster page load speed, a 52% increase in site traffic, a 200% growth in new subscribers, and a 40% decrease in hosting costs, allowing La Tercera to exceed its business goals ahead of schedule.


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