Case Study: Graham Media Group achieves faster live streaming and audience growth with Arc XP

Graham Media Group - Solving for growing live streaming demand

Graham Media Group, a broadcast company, faced growing demand for live streaming and was hindered by the inefficiencies of its traditional video platform and broadcasting equipment. They sought a more robust and modern solution to deliver content across digital channels and partnered with Arc XP, utilizing its Arc XP Video Center service.

Arc XP implemented a comprehensive video platform and collaborated with Graham Digital to develop a unique live streaming app called Broadcast. This solution enabled journalists to stream high-quality video directly from their phones to multiple channels. The results for Graham Media Group were significant, including a 118% increase in live streams played, a 130% increase in sessions watched, and a 25% year-over-year increase in site traffic soon after their full transition to the Arc XP platform.

Graham Media Group

Jonathan Beard

Director of Digital Product Development