Case Study: National Pest Management Association boosts organic search traffic with Arc Intermedia

National Pest Management Association - Customer Case Study

Arc Intermedia partnered with the National Pest Management Association, a trade organization seeking to educate consumers on the importance of licensed pest control professionals. The challenge was to boost the organization's online visibility to effectively deliver this message and connect consumers with its member companies.

The solution from Arc Intermedia began with in-depth research into consumer search behavior, which informed a comprehensive SEO strategy and the development of a new, user-friendly website. This approach resulted in a 707% growth in search engine traffic within the first year. The site now receives over 600,000 monthly visits, with more than 70% coming from organic search, dramatically exceeding the client's expectations.

National Pest Management Association