Case Study: Alfred unifies four regulated services into one seamless platform with Arbisoft

A Arbisoft Case Study

Preview of the Alfred Case Study

Alfred unifies 31 checkout combinations with Arbisoft

Arbisoft partnered with Alfred, a UK platform that helps households manage broadband, mobile, energy, and insurance services, to build a unified member app and backend. The challenge was to seamlessly integrate these four separate, regulated industries into a single product with one checkout and one support experience, all while managing complex vendor integrations and compliance requirements from the ground up.

Arbisoft developed a mobile-first platform featuring a unified checkout that supports 31 product combinations, a canonical data model for customer state, and AI-powered member support. The solution successfully integrated over 10 vendors behind a single seamless experience. Key results included reducing the time to find any production issue to under 60 seconds and building a future-proof, compliance-ready foundation that was demoed to the board and built to scale.


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