Case Study: Dames achieves 51% higher AOV with Aqurate Personalize

How Dames.ro Increased Order Value with Aqurate Personalize

Dames, a fashion retailer, aimed to increase its average order value and encourage customers to add more items to their baskets by improving product discovery. They sought a personalization solution and chose Aqurate for its transparent reporting and clear impact tracking.

By implementing Aqurate Personalize, Dames integrated AI-powered product recommendations across key touchpoints on its website. This solution drove significant results, including a 51% higher average order value and a 46% increase in items per basket for users who engaged with the recommendations, achieved through Aqurate.

Dames

Simona Ciobotaru

General Manager