Case Study: Mattel achieves 90% Workday adoption in 60 days with Apty

Mattel achieves 90% Workday adoption in 60 days with Apty

Mattel faced significant challenges after implementing Workday HCM, including inconsistent adoption, high support ticket volume, and process fragmentation across its global workforce. To address this, they partnered with the digital adoption platform Apty to provide multilingual, contextual guidance directly within the Workday system.

By embedding Apty's step-by-step instructions across 30+ critical HR workflows in six languages, Mattel achieved 90% platform utilization in just 60 days. The solution led to a dramatic reduction in support tickets, faster onboarding for over 9,000 employees, and restored leadership confidence in their HR operations.

Mattel