Case Study: Poq (mobile app commerce) achieves rapid growth and simplified Azure operations with Aptum Managed Microsoft Azure

Poq - Customer Case Study

Poq is a London-based mobile app commerce platform that builds native shopping apps for retailers such as House of Fraser, Radley and Missguided. As Poq scaled from boutique clients to large, international retailers it needed fast, responsive Azure support, better cost forecasting and reduced backend complexity — so it partnered with Aptum for Managed Microsoft Azure cloud services.

Aptum delivered Managed Microsoft Azure and cloud services with a dedicated Technical Account Manager, platform-as-a-service delivery and a global footprint (16 data centers and 50+ points-of-presence), which reduced operational complexity, improved cost visibility and freed Poq to focus on product innovation. Aptum’s support helped Poq strengthen retailer relationships, pursue international expansion, cut costs and accelerate growth while enabling faster rollout of features such as predictive search and analytics.

Poq

Jun Seki

CTO and Co-Founder