Case Study: Coherent achieves 10 new deals with Aptivio

Coherent - Customer Case Study

Coherent, a business software development services company, wanted to expand into new industries and better identify which opportunities were worth pursuing. To support this growth effort, Coherent used Aptivio’s AI-powered revenue engine and market intelligence capabilities to develop market color, analyze buyer intent, and guide more targeted outreach.

Aptivio helped Coherent categorize and prioritize opportunities, automate contextual marketing, and unify sales and marketing data for more effective engagement. As a result, Coherent sent 10,000 email marketing messages, analyzed 240 prospects, and closed 10 new deals, while also reporting strong customer support and a faster sales process thanks to Aptivio.

Coherent

Bruce Corcoran

Head of Life and Retirement