Case Study: Association of Washington Cities achieves streamlined event registration and cost savings with Aptify

How AWC Saves Time and Money through Configurations

The Association of Washington Cities (AWC), which serves Washington’s 281 cities and towns and runs five major annual conferences plus many workshops and webinars, was hampered by an antiquated, inflexible third-party event registration system that required excessive manual work. Seeking a more dynamic, customizable solution, AWC turned to its existing AMS provider to modernize registration and reduce staff time spent managing events.

Using Aptify’s out‑of‑the‑box software with custom configurations, AWC implemented features like a multi‑registrant dropdown, web‑exposed housing functionality tied to registrations, and ongoing work to apply campaign codes at the line‑item level. The changes allowed AWC to automate processes, improve the attendee experience, cut its third‑party costs, and save thousands of dollars while freeing staff time.

Association of Washington Cities

Doug Evans

IT Manager