Aptara
56 Case Studies
A Aptara Case Study
One of the world’s largest providers of products and services to the oil industry—a 100‑year‑old multinational with over 75,000 employees and hundreds of subsidiaries—faced rising costs and inefficiencies from producing, updating, printing, and distributing vast volumes of technical training documentation. Physical manuals were costly, slow to update, hard to search, and ill-suited to a digitally savvy workforce that needed portable, interactive learning tools.
Aptara converted the print library to HTML5, redesigned content with interactive modules, and developed a cross‑platform eReader/app with a searchable “bookshelf,” embedded video/animations, offline sync, and secure delivery. The move to mobile digital documentation eliminated printing and shipping costs, sped content updates and distribution, increased content consumption and employee engagement, and improved on‑the‑job performance while enabling repurposing of content for new revenue opportunities.
Oil Industry Service Provider