Aptara
56 Case Studies
A Aptara Case Study
The world’s largest English‑language trade book publisher—producing about 4,000 new titles a year with an active backlist of more than 45,000 and a total list exceeding 200,000—moved decisively into the eBook market in 2008 with a goal to digitize 15,000 best‑selling titles. To capture new revenue and build a continuous digital production pipeline, the publisher needed a partner able to create large volumes of high‑quality eBooks quickly, including meeting tight turnarounds (two weeks for front‑list).
Aptara converted titles from InDesign, QuarkXPress, PDFs, scanned files and hard copy, combining manual spot‑checks with custom automated QA and EPUB validation tools to ensure brand‑level quality and correct text flow, metadata, hyperlinks and images. Their multi‑channel production platform produced eBooks simultaneously for PC, smartphones and tablets, met tight deadlines, generated new revenue streams, and enabled ongoing conversion of the publisher’s backlist to capitalize on growing eBook sales.
Largest Consumer Book Publisher