Case Study: Inkling achieves delivery of 675 interactive eBooks in 7 months with Aptara

675 Interactive eBooks in 7 Months Innovative Content Technology

Elsevier, a global publisher founded in 1880, needed to convert 675 print medical titles into interactive eBooks with rich media, social learning links, offline/online search, and real-time sync across iPads, iPhones, PCs, and Macs — all within a tight 7‑month launch window for its Student Consult and Expert Consult portals.

Aptara, partnering with Inkling, built a custom workflow and production tools, used templated page designs and a team of content architects, CSS and HTML5 experts, and applied just‑in‑time process engineering with daily shared status reporting. The approach tripled productivity at each production step, reduced staffing needs and errors, stayed on budget, and delivered all 675 interactive titles on schedule (project complete Jan 31, 2014), helping power successful, growing learning portals.

Inkling