Case Study: WWF Finland boosts donor engagement with APSIS Pro

WWF - Customer Case Study

WWF Finland, part of the global WWF network, needed a better way to engage supporters as competition among charities increased and retaining donors became more important. To strengthen communication with individuals, companies, and other stakeholders, WWF Finland turned to APSIS and its APSIS Pro email platform.

With APSIS, WWF Finland started sending regular newsletters and other emails to share accomplishments, success stories, and updates, helping boost supporter engagement. The team found APSIS easy to use, especially for local-language support and reporting, and is now preparing to add APSIS Triggered Messages to further automate communication and create a more seamless experience across channels.

WWF

Tarja Hakala

Fundraising Director