APSIS
22 Case Studies
A APSIS Case Study
Venstre, the Danish political party, needed a more effective way to manage email communications for both members and interested supporters. Their challenge was to grow their list, strengthen the Venstre brand, increase paying subscribers, and better inform and activate people around political victories, events, and agreements.
Venstre chose APSIS Pro because it offered easy-to-use, professional templates, strong personalization, and segmentation that could work with their websites and member register. With APSIS, Venstre made newsletters simpler and more functional, increased opening rates by about 10% and click rates by around 6%, added roughly 1,000 subscribers without campaigns, and saw higher membership payments and donations.