Case Study: SureCloud achieves a bold, disruptive brand transformation with April Six

Turn - Customer Case Study

Turn needed to unify a business split into two halves and launch a bold, differentiated brand in the competitive GRC and cyber security market. April Six helped plan and communicate the transformation with a fresh visual identity, new messaging, and a website refresh as part of the rebrand.

April Six delivered the “Sure You Can” brand concept, supported by exploratory CISO interviews, an internal playbook, social campaigns, event stands, and updated website design. The result was a stylish new brand and a unique market proposition that helped position the company as a disruptive leader with consistent messaging across channels.

Turn

Paul Alfieri

Senior Vice President, Marketing