Case Study: iVisa boosts App Store visibility and organic installs with AppTweak

How iVisa increased installs from organic search by over 140%

iVisa, a travel documentation service provider, sought to increase its app's visibility and installs from the App Store but lacked the in-house ASO expertise and time. They partnered with AppTweak and utilized its ASO Consulting Services to gain the necessary knowledge and strategies to improve their organic search performance.

The AppTweak team performed in-depth keyword research, built a semantic dictionary, and provided specific metadata recommendations. After implementing these changes, iVisa's app visibility on the US App Store increased by over 130%. This led to a massive 140% growth in daily installs from organic search and an overall download increase of 113.6% within just three months.

iVisa

Juan Ignacio Gori

Head of SEO