Case Study: Chartboost achieves 138% increase in monthly SDK integrations with Apptopia

Chartboost increases total SDK integrations by 138% with Apptopia

Chartboost, a leading mobile programmatic platform, needed better market signals to identify partnership opportunities and benchmark competitor performance. In 2016 they partnered with Apptopia and adopted Sales Prospector Pro (with App Insights, Ad Intelligence and Top Charts) to close the visibility gap around who was installing SDKs, what ad formats apps used, and where market opportunities were emerging.

Using Apptopia’s Sales Prospector Pro and its analytics suites, Chartboost could quickly sort by ad type and network, discover high-value apps missing the Chartboost SDK, and target onboarding efforts more effectively. Apptopia’s tools and support helped Chartboost expand globally, grow revenue and drive a 138% increase in total monthly SDK integrations, producing a fuller pipeline, more closed deals and better use of team time.

Chartboost

Adam Boffoli

Head of Supply