Case Study: Riyadh Season boosts event engagement and revenue with AppStudio’s web and mobile app solution

Riyadh Season reaches $25 million revenue with AppStudio

Riyadh Season, a major city-wide arts and culture festival in Saudi Arabia, needed a comprehensive digital platform to boost tourism, generate revenue, and guide visitors through thousands of events. Their challenge was to create an omnichannel experience that was equally comfortable for locals and international tourists, combining innovative technology with a user-friendly design. They partnered with AppStudio to develop native mobile apps and a web platform.

AppStudio delivered dynamic iOS and Android applications integrated with a CMS, a customer care panel, and an AR feature for navigation. The solution provided event information, ticket booking, and a seamless user experience in both English and Arabic. The app, developed by AppStudio, was a massive success, achieving 2.5 million downloads, generating $25 million in revenue, and earning a 4.4-star rating on the Google Play Store while significantly increasing visitor attendance.

Riyadh Season