Case Study: Loppi Poppi scales mobile game growth and monetization with Appodeal

Loppi Poppi scales to 27.5 million installs with Appodeal

Loppi Poppi, a game development studio founded by Yaroslav Navrotskiy and Vadim Khamitsevich, sought a publishing partner to help bring their games to a global audience and manage user acquisition and monetization. They partnered with the vendor Appodeal, which provided a full publishing package including dedicated UA, monetization, and ASO teams, unlimited UA funding, and creative production.

Appodeal's solution provided the core mediation and analytics platform via its Dashboard, enabling Loppi Poppi to segment audiences and access key metric forecasts to guide product strategy. This partnership resulted in tremendous success, with games like Dominoes generating nearly five million dollars in annual revenue and Number Clash generating over four million. Combined, the two titles have over 32 million installs and 1.65 million monthly active users, proving Appodeal's platform was instrumental in scaling the studio's sincere mission to bring joy.

Loppi Poppi