Case Study: Columbia University enhances donor engagement with Appnovation's site redesign

Columbia University launches a modern giving site with Appnovation

Columbia University's Office of Alumni and Development faced the challenge of transforming its static digital ecosystem into an interactive and dynamic platform to better serve its users and internal content creators. Appnovation was engaged to lead this digital redesign initiative for the university's Giving site.

Appnovation redesigned the site for improved navigation and user experience, then created a content hub for cross-site publishing. The solution was future-proofed with integrated SSO, social login, analytics, and search functionality. The result was a modern digital experience that enhanced donor engagement by providing a consistent and fluid feel for campaigns, effectively showcasing the dedication of the Columbia University community.

Columbia University