Case Study: Columbia University achieves a best-in-class magazine website with Appnovation

Columbia University improves engagement metrics with Appnovation

Columbia University's Office of Alumni and Development wanted a best-in-class magazine website to rival top publications like the New Yorker and Time. Their challenge was to create a content-rich platform capable of seamlessly showcasing diverse media across all devices. They partnered with Appnovation for a magazine website rebuild.

Appnovation designed a modular system with flexible layouts and reusable components, simplifying the content model for editors. The resulting website provides a seamless digital experience with robust content management and allows the team to capture meaningful metrics on visitor engagement. These insights help the Columbia Magazine team understand their audience and optimize their content.

Columbia University