Case Study: ASCD boosts educator engagement with Appnovation's CMS replatform, redesign and rebrand

ASCD boosts pages per session 25% with Appnovation

ASCD, a global nonprofit organization supporting educators, faced challenges with an outdated website and a twenty-year-old visual identity that hindered member engagement and content accessibility. They partnered with Appnovation for a CMS replatform, redesign, and rebranding initiative to modernize their digital experience.

Appnovation redesigned the website, migrating it to the Contentful CMS, and delivered a fresh visual identity. This solution significantly improved user engagement, resulting in a 13% decrease in bounce rate, a 25% increase in pages per session, and a 10% drop in exit rate, demonstrating the success of the project for ASCD.

ASCD