Case Study: Alpro builds a barista learning community with Appnovation

Alpro launches Barista Unfiltered in 4 weeks with Appnovation

Alpro, a producer of plant-based foods and drinks, faced challenges with misconceptions about plant-based coffee alternatives and a lack of training and recipes for baristas. Appnovation was engaged to help connect with and educate the barista community.

Appnovation conducted a discovery process involving barista interviews and prototype testing. The solution was the creation of Barista Unfiltered, an online community platform offering training videos, recipes, and techniques. This Appnovation-built platform successfully brought together thousands of baristas to share knowledge and inspire the use of Alpro's plant-based products.

Alpro