Case Study: N3TWORK boosts ad revenue ARPDAU by 75%+ with AppLovin MAX

N3TWORK Boosts Ad Revenue ARPDAU by Over 75% With MAX

N3TWORK, a games, media, and technology company, wanted to improve ad monetization and better monetize non-paying users. Before working with AppLovin, the team’s existing monetization setup limited its ability to use in-app bidding, A/B testing, and other tools needed to optimize its waterfall stack and grow revenue.

AppLovin implemented MAX to run unbiased auctions and let multiple bidders compete for impressions with minimal manual work. The result was an ARPDAU increase of 75%+ on Android and 85%+ on iOS, with subsequent A/B tests adding another 5% to 15% lift per round and 55% of revenue coming from bidding partners.

N3TWORK

Nebojsa Radovic

User Acquisition Platform