Case Study: 21Done achieves 45% higher Day-7 retention with Applore Technologies

21Done boosts Day-7 retention by 45% with Applore Technologies

21Done, a healthtech and wellness company, approached Applore Technologies with the challenge of building an engaging habit-forming application. Their goal was to overcome high user abandonment rates common in the crowded wellness app market by creating structured, science-backed 21-day journeys that felt personal and guided across multiple content formats and platforms.

Applore Technologies developed an end-to-end product featuring a structured 21-day journey engine and a behavioral notification system that delivered intelligent, timed nudges. The solution also included a progress dashboard and a content marketplace. This approach resulted in a 45% higher Day-7 user retention rate compared to the industry standard, with the platform supporting multiple content formats and being multilingual-ready from launch.

21Done