Case Study: Leading Hotels of the World boosts luxury travel bookings with Apple Rock's experiential marketing showcases

Leading Hotels of the World drives several thousand luxury travel partner meetings with Apple Rock

The customer, Leading Hotels of the World, needed to create a memorable, efficient, and sustainable touring showcase to connect its luxury hotel partners with travel agents across the U.S. The challenge for vendor Apple Rock was to design a portable event system that could safely accommodate dozens of hotel presentations in multiple cities within a tight schedule, all while minimizing the environmental footprint.

Apple Rock provided the solution by creating two types of traveling displays: large custom-fabricated units with interactive monitors for major cities, and simple table-top graphics for smaller events. This approach maximized engagement while ensuring easy transport and setup. The results included the formation of lasting business relationships and a consistent spike in hotel bookings following each tour, with the events successfully engaging several thousand luxury travel partners.

Leading Hotels of the World