Case Study: Homecare Homebase achieves a smaller, cost-efficient trade show presence with Apple Rock

A Apple Rock Case Study

Preview of the Homecare Homebase Case Study

Homecare Homebase reduces exhibit size by 800 square feet with Apple Rock

Homecare Homebase, a provider of innovative software for the home-based healthcare industry, faced the challenge of reducing its trade show footprint from 1200 to 400 square feet while maintaining a professional presence with at least four demo stations and lowering operational costs. They partnered with vendor Apple Rock for a new trade show display solution.

Apple Rock designed a lighter-weight exhibit with a tiered hanging sign solution and a refreshed reception counter. The solution incorporated custom demo kiosks, fabric canopies, and RGB LED illumination. This new design allowed Homecare Homebase to achieve its goals, successfully reducing shipping and material handling costs while presenting a fresh, professional look in the smaller space.


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