Applause
19 Case Studies
A Applause Case Study
Fox Broadcasting Co., the network behind hits like Empire and Family Guy, runs 12 digital platforms serving millions of users worldwide. Competing with major digital players and managing development across multiple agencies, Fox needed faster, broader device coverage and reliable TV Everywhere authentication to prevent user abandonment and meet high consumer expectations with frequent releases.
Fox engaged Applause’s 300,000+ global tester community and test automation to validate functionality in real‑world conditions and automate regression (over 50% automated). The partnership reduced P0/P1 (show‑stopper/critical) defects by 30–50%, cut QA and release cycle time by about 25%, improved user satisfaction and session time, and freed product teams to focus on innovation.
Marc Van Norden
VP Product Development & Engineering