Appical
12 Case Studies
A Appical Case Study
Holland Casino, the Netherlands’ only licensed casino operator with 14 branches, wanted a more engaging way to pre-board and inform new employees before their first day. The company needed to share role- and location-specific information early in the screening process, while creating a warm, modern, and consistent onboarding experience for both firm and flexible staff.
Using Appical’s pre-boarding app, Holland Casino combined welcome videos from leadership and local managers with texts, photos, quizzes, and practical location details such as parking, canteen access, and key contacts. The app helped employees arrive better prepared, made it easier to explain abbreviations and internal processes, and gave candidates a unique behind-the-scenes look at the casinos; Holland Casino continues to optimize the Appical solution based on user feedback, though no specific numerical results were reported.
Nadja Alekseeva
HR Policy Advisor