AppFollow
38 Case Studies
A AppFollow Case Study
Kolibri Games, a mobile games studio, faced the challenge of managing a huge volume of repetitive player reviews without sufficient human resources. They needed to efficiently organize customer insights, share feedback with internal teams, and respond to reviews without wasting agent time. They turned to vendor AppFollow and its automation features to solve this.
AppFollow implemented auto-replies and auto-tags to automate responses to simple reviews and instantly categorize feedback. This solution reduced their average response time by 88%, increased their response rate by 75%, and improved their reply effect metric. The automation also provided clear data visualizations, creating clarity across the business and allowing agents to focus on more complex player issues.