Case Study: James Delivery boosts Search Downloads and Visibility with AppFollow

James Delivery boosted Search Downloads and Search Visibility with AppFollow

James Delivery, a leading Brazilian delivery app, wanted to increase organic downloads and improve discoverability in the App Store and Google Play. The team needed an ASO solution to track keyword rankings and search visibility on a daily basis so they could iterate quickly on metadata and support their in-house growth efforts.

James Delivery chose AppFollow and used its ASO Dashboard to monitor performance, adjust metadata, and run ongoing A/B tests and experiments. With AppFollow, the team increased search visibility by 5.6% on iOS and 5.3% on Android, while search downloads grew by 11.5% and 23.4% respectively within 1.5 months.

James Delivery

Estevao Siqueira

User Acquisition Senior Analyst