Case Study: First Service Residential Realty achieves major time & cost savings and scalable growth with AppFolio

A AppFolio Case Study

Preview of the First Service Residential Realty Case Study

Using the Power of LinkedIn Reviews to Select New Property Management Software

First Service Residential Realty, a division of RMI Management with offices in Las Vegas and Reno, manages about 1,500 single‑family homes and was struggling with Yardi Voyager, a platform better suited to multifamily portfolios. The team needed a scalable, easier-to-use system that gave fast access to data and clear owner reporting to reduce complexity, training time, and prevent user errors as the business grew.

After analyzing 4,000 LinkedIn group comments using a Net Promoter–style approach and validating finalists with real users, they selected AppFolio Property Manager. Implementation was quick—15 users required minimal training—and delivered measurable efficiencies: faster search, tenant ledger steps cut from 11 to 3, owner statements posted online saving 16–20 staff hours per month, and online rent collection reducing labor by 20–30% (about $10,800/year). The result: significant time and cost savings and the ability to scale the portfolio without adding staff.


Open case study document...

First Service Residential Realty

Bob Crow

First Service Residential Realty


AppFolio

142 Case Studies