Case Study: Carefree Property Management Inc achieves faster vacancy posting and attracts new owners with AppFolio Property Manager

Interview with Carefree Property Management Attracting New Customers with AppFolio Websites

Carefree Property Management, a Greater Portland firm founded in 1982, faced an outdated website and time-consuming vacancy posting that limited marketing reach and efficiency. They needed a modern, easy-to-navigate site that reflected their brand and made it simple for prospective tenants and owners to find vacancies and contact the office.

By adopting AppFolio Property Manager with an included AppFolio website, Carefree revamped their site with strong photography, clear vacancy listings and integrated maps, and automated vacancy posting (including Craigslist). The result: posting that once took a full day for 30 ads now takes about 10 minutes, increased tenant and owner inquiries, new owner sign-ups, and the ability to manage more properties without adding staff.

Carefree Property Management Inc

Shea McGrath

Real Estate Broker