Case Study: Blue Key Property Management achieves sustainable growth with AppFolio

Blue Key Property Management - Customer Case Study

Blue Key Property Management, a Little Rock, Arkansas property manager of single-family and multifamily homes, was growing quickly but struggling with inefficient processes, inconsistent data, and accounting headaches on its previous system, Buildium. To scale sustainably, the company turned to AppFolio Property Manager to support its expanding portfolio and improve operations.

AppFolio implemented an integrated platform with automation, mobile access, online maintenance workflows, and owner/renter portals. The results included 97% more units managed, 3X revenue growth, improved team efficiency, and more transparent service for owners and residents, helping Blue Key handle more business without adding unnecessary strain.

Blue Key Property Management

Jessica Watts

Owner and Property Manager