Case Study: Lookout boosts sales efficiency with Appfire’s Connector for Salesforce & Jira

How E7 Solutions helped Lookout boost sales efficiency with Connector for Salesforce & Jira

Lookout, a leading provider of data-centric cloud security, faced a challenge with stalled sales cycles due to communication breakdowns. Their sales team in Salesforce and engineering team in Jira relied on manual data entry, which was inefficient. Lookout engaged vendor Appfire, with the help of partner E7 Solutions, to implement their Connector for Salesforce & Jira product to automate this process.

The solution provided by Appfire created a two-way sync between Salesforce and Jira, automating workflows and eliminating manual data entry. This streamlined communication, reduced errors, and boosted sales efficiency by giving the sales team immediate access to the latest information from engineering. As a result of the successful implementation, Lookout now uses eight different Appfire products across its organization.

Lookout

Joel Perkins

Senior Director of IT Systems Engineering