Case Study: The Letting Game strengthens its brand and SEO with Appeal Digital

The Letting Game boosts page-one rankings with Appeal Digital in 6 months

The Letting Game, a top independent UK letting agent, required a new website to implement a recent rebrand while preserving its strong SEO rankings. They also needed a seamless API integration with their property management system. They approached Appeal Digital to solve these challenges using WordPress development and technical SEO services.

Appeal Digital built a flexible WordPress site that delivered the new branding and integrated it with the AgentOS property management platform via an API. The solution successfully maintained the client's search engine placement, resulting in increased impressions and click-through rates. Six months after launch, The Letting Game's position on page one for key terms like 'Letting Agent Bristol' was improved.

The Letting Game