Appcues
47 Case Studies
A Appcues Case Study
Foresyte, a group travel planning app, was struggling with early user abandonment during onboarding: new signups were dropping off before completing the key steps needed to unlock the app’s value and improve bookings. After seeing success with Appcues in-app messaging, Foresyte looked to Appcues’ multi-channel messaging to reach users beyond the app and re-engage them at the right moments.
Appcues helped Foresyte build automated workflows using personalized emails and targeted push notifications based on user behavior. The result was a 4% increase in activation rates and 4X growth in daily active users, showing that Appcues’ multi-channel approach significantly improved engagement and reduced onboarding drop-off.
Stephen Eddy
Chief Executive Officer