Case Study: CDC Software achieves scalable cross-platform mobile CRM and rapid innovation with Appcelerator Titanium

CDC Pivotal CRM Scales Mobility Solution By Embedding Titanium

CDC Software, a $220M provider of on-premise and cloud enterprise applications, set out to deliver “access democracy” by putting Pivotal CRM in the hands of field sales on tablets. The team targeted the iPad first but faced three core challenges: leveraging an in-house web-focused dev team, enabling deep client-level customization without forcing new skillsets, and scaling development across platforms without duplicating effort.

Pivotal chose Appcelerator Titanium to build native apps from a single JavaScript codebase, enabling a two-week prototype, in-house control over releases, and a dynamically generated UI that supports customer-specific modules and rule changes without recompilation. The result was strong pre-release demand, faster turnaround for feature updates, and a reusable cross-platform foundation for Android and CDC’s Saratoga product—delivering a scalable, customizable mobile CRM that users can access anywhere.

CDC Software

Nathalie Thibault

Product Manager, Cdc Software