Case Study: Wolseley increases applies and reduces cost-per-applicant with Appcast

Wolseley increases applies by 65% with Appcast

Wolseley, a leading UK merchant in plumbing and heating with over 5,000 employees, faced challenges in recruiting for key operational roles. Their process was hindered by manual job postings, inefficiencies from managing multiple vendors, and technical issues with a new ATS that disrupted performance tracking. They partnered with vendor Appcast to enhance their recruitment advertising channels.

Appcast implemented a programmatic recruitment advertising solution for Wolseley, intelligently distributing jobs across a vast network of sites. This approach, supported by Appcast's hands-on service and single dashboard for measurement, streamlined their efforts. The results included a 65% increase in total applies, a 26% reduction in average cost-per-applicant, and a 38% increase in qualified candidates, transforming their recruitment strategy.

Wolseley