AppCard
12 Case Studies
A AppCard Case Study
Walt Churchill’s Market, a Toledo-area grocer known for premium service and locally sourced products, needed a better way to compete without lowering prices. Customers were also asking for a loyalty program, so the company turned to AppCard to help create a rewards strategy that would keep shoppers engaged and highlight the value of shopping there.
With AppCard’s loyalty and rewards platform, Walt Churchill’s launched a simple phone-number-based program supported by strong reporting and hands-on setup help. The result was rapid adoption: nearly 50% of shoppers enrolled soon after launch, and rewards members came to account for nearly 60% of transactions, while cashier contests helped sustain participation.
Amy Stafford
Pricing Coordinator