AppCard
12 Case Studies
A AppCard Case Study
Super King Market, a leading independent grocer in Los Angeles, faced the challenge of launching a cost-effective customer loyalty and marketing platform to compete with larger national chains. They needed an enterprise-level solution that provided deep customer insights without the large budget or in-house data science team of a major corporation. They turned to the vendor AppCard for its retail technology platform.
AppCard implemented its easy-to-enroll rewards program, which gave Super King real-time, actionable insights into 100% of store transactions. The solution included personalized marketing campaigns and dedicated support. As a result, over 865,000 customers enrolled, with members spending $20 more per transaction on average and a 12.5% increase in the average ticket size. The program now drives 54% of all transactions and 70% of revenue for Super King Market.
Daniel Barth
General Manager