Case Study: Neighborhood Fresh boosts sales and loyalty with AppCard

Neighborhood Fresh boosts sales 68.9% with AppCard

Neighborhood Fresh, a local grocery store with four locations in Indiana, faced the challenge of transitioning from obsolete paper ads to digital marketing to compete with larger chains. They partnered with their wholesaler and the vendor AppCard to implement a digital loyalty program called Neighborhood Fresh Rewards to engage their community of shoppers in a more modern, personalized way.

Using the AppCard platform, the store could quickly create and run personalized digital campaigns. This resulted in significant measurable success, including a sustained 8% growth in shopper participation over 12 months and a specific campaign that drove a 68.9% increase in sales for a promoted product. The owner credits AppCard with helping them outperform a large national competitor in same-store sales growth for five consecutive quarters.

Neighborhood Fresh