Case Study: Hype and Vice streamlines operations and boosts productivity with ApparelMagic

Hype and Vice streamlines operations and manages 192 schools with ApparelMagic

Hype and Vice, a company specializing in fashionable collegiate apparel for women, faced a challenge managing its rapid growth. As their operations expanded, cofounder Kimberly Robles noted they could no longer rely on manual processes using numerous Google Sheets. They turned to ApparelMagic for its user-friendly software to bring order to their sales tracking and strategic planning.

By implementing ApparelMagic, Hype and Vice automated its previously manual processes, creating a single, centralized place for the entire team to access order information. The vendor's solution was described as a significant time-saver. This optimized operational efficiency allowed the company to continue its momentum, growing its presence to 192 schools and focusing on new NCAA licenses and wholesale expansion.

Hype and Vice